Thirty Years of Turbulence - Chinese Enterprises

作者：admin  点击次数：14  发布时间：2026-01-29

At the University of Texas at Austin, 19-year-old first-year medical student Michael Dell saw Steve Jobs' impressive computer advertisement, which directly stimulated his entrepreneurial desire. In the past year, he often skipped classes and obsessively assembled computers in his dorm room. Jobs' advertisement convinced him that the computer tool would greatly change the way people worked, and the cost would gradually decrease. He decided to immediately start his own Dell computer company and told his parents who came by plane to dissuade him, 'I want to compete with IMB.'. ”Dell's competitive approach is certainly not to build another IBM. With only $1000 in startup capital, this genius businessman will start his business with a simple question, which is, "How can we improve the process of purchasing computers?" His answer is: to sell computers directly to users, remove the profit extraction link for retailers, and return the saved money to consumers. It is interesting to compare 19-year-old Dell with 40 year old Liu Chuanzhi. On their first day of entrepreneurship, they both encountered IBM. The former's idea was to completely overturn the existing computer sales model through direct sales, while the latter became a channel agent for computer giants in China.