Thirty Years of Turbulence - Chinese Enterprises

作者：admin  点击次数：33  发布时间：2025-12-23

In the face of this situation, some people propose to sell these refrigerators to employees at a low price. Treating defective products at low prices is a "good method" adopted by many manufacturers, as it is believed to be beneficial for both employees and the enterprise. But Zhang Ruimin doesn't think so. At his command, 76 refrigerators were smashed into scrap metal. At that time, the price of a refrigerator was over 800 yuan, equivalent to two years' salary for an employee. Many employees shed tears of heartache when they smashed the refrigerator. Zhang Ruimin smashing the refrigerator "became the first legend of this future largest home appliance company in China. It is similar to the story of Lu Guanqiu selling over 400000 yuan worth of defective products as scrap a few years ago, indicating that the self transformation of the first generation of entrepreneurs who emerged during the shortage of goods began with the awakening of quality awareness.
In 1984, Zhongguancun began to show signs of prosperity. In the previous year, the newly launched Economic Daily reported continuously on Chen Chunxian, who was portrayed as a brave "trendsetter". His practice proved that scientific and technological personnel who leave the laboratory will have great achievements. So, inspired by this sound, batches of technology personnel jumped into the sea of commodity economy. In the previous year, companies such as Kehai and Jinghai had already emerged, and the following year, companies such as Sitong, Xintong, and Lenovo were established successively.